11
Mar
2024
Watch
Substantiation and communication of explicit environmental claims (Green Claims Directive) (debate)
Mr President, Commissioner Thierry Breton, ladies and gentlemen, ‘zero pesticide residues’, ‘carbon neutral’ and ‘environmental protection’ are green claims that 61% of consumers in the European Union have difficulty deciphering. And for good reason: in the majority of cases, it is greenwashing. The Greens/EFA Group therefore welcomed a year ago the Commission's proposal to regulate these allegations. As rapporteur for this dossier for the Committee on Agriculture and Rural Development, I must say that we have great concerns about the PEF method in the context of agricultural products. This method does not take into account positive externalities or negative externalities of the production of a product of the same category. In short, it does not distinguish between different production models. Following tough negotiations, the current proposal allows for the possibility of alternative methods, and we will ensure that this is taken into account in the upcoming negotiations. Finally, we had another concern about this issue concerning original organic productions that go beyond the European organic regulation. These products make ecosystem services immeasurable, and we would like the Commission to recognise this. A first step has been taken with Article 10. To simplify the checks, it seems to me that these pioneers in agriculture may be the first to be concerned by this article. Here again, we are closely following the subject.